To be successful on YouTube you need to be consistent, provide quality content and have a good strategy to market the channel, and even then, it does not mean that you are guaranteed success, since the competition on this platform is overwhelming.
That is why we have made this guide where you will find the most practical and efficient ideas to promote your YouTube channel. By following these tips, your content will reach the largest possible audience.
Comment on the videos of other youtubers
Interacting with other YouTubers can help you get noticed and this can be achieved by simply leaving a comment on another content creator’s video.
Find videos related to the type of content you upload on your channel and leave a meaningful comment. Nor is it to place anything and that’s it. The intention is to draw people’s attention and by leaving a comment that contributes something or complements the content of the video, you will surely be able to capture the attention of more than one person.
Once you have your videos ready to upload to YouTube, you can reuse some fragments to upload them to other platforms. Obviously, you are not going to take any part of the video at random, you must identify which are the best moments, the ones that you feel can capture people so that they want to continue watching your content.
It is well known that TikTok is currently preferred , but that does not mean that you should only try that platform. The more publicity you have, the better. You can try with Facebook, Instagram, Twitter, etc.
Use the YouTube Community feature
This is a function that is underestimated by many, when the reality is that it is a tool that helps a lot if you want to promote your content.
Unfortunately, the Community function will not be available from the beginning, so if you have a small channel or if you are just starting out, you will have to wait until you have at least 500 subscribers to be able to enable this option, but once you have achieved it, I advise you to take advantage of it.
You can use this feature to create various types of posts, including Facebook-like statuses. Plus, you can add GIFs and still images, and you can even create polls and more.
Make guest appearances on a podcast
We have all noticed the rise of podcasts and how there are more and more of them, on a wide variety of topics. Regardless of whether you are a small YouTuber or have already built up a solid subscriber base, participating in a podcast will definitely get you noticed by a larger audience.
So, if you have the chance to do it, don’t hesitate . However, you should prepare yourself before making the podcast and choose one where topics related to your content are discussed so that you can really contribute something.
Consider using Google ads
While organic growth is crucial to long-term success for any online creator, don’t underestimate the power of paid advertising. Google Ads has a great selection of advertising tools and you can use this feature to promote your videos. Choose the video you want to promote and determine which specific audience you want your content to reach.
To get the most out of paid advertising, it’s best to spend some time on it. Investigate the correct way to use Google Ads so that you can capture a greater amount of audience.
Increase the reach of your website
If you’re serious about creating content, you’ll probably want to have a website for your YouTube channel. Having a website will allow you to display different types of content, such as blog posts and infographics. In addition, people interested in contacting you will be able to do so in an easier way, which could equal potential opportunities.
Increasing the reach of your website can have a positive effect on your YouTube channel. Gaining search engine exposure will inevitably bring more eyes to your website, which, in turn, could result in more clicks to your channel.
Do not pigeonhole yourself into a single platform to promote your channel
Growing a YouTube channel takes significant effort , but luckily there are a wide variety of places to promote your content online.
The short video format has created many opportunities to build a following on social media, and some of the lesser-regarded platforms also offer great outreach potential.
For example, Twitter is an excellent option to spread your content. The web has made sharing video content easier; all you need to do is upload the file to a tweet and add some eye-catching text.
You can also share links to your YouTube videos on your Twitter feed. The website search tool is a powerful feature, and using important keywords and hashtags will significantly help you reach more viewers.
Another platform that I’m sure doesn’t come to mind when you think of platforms to promote content is Reddit. The reality is that it is a website that receives more than a billion visits every month.
On Reddit, you’ll find a forum for just about every topic imaginable. Think about where you are most likely to find an audience interested in your content and post links to your channel. In the worst case, you will probably receive constructive feedback that you can use to improve your content.
So, if you want to start with this platform, here is an article where we explain how to download the official Reddit app for Android.
Many youtubers and online creators stick to the main social media channels. But if you’re willing to think outside the box, you’ll be able to find various platforms with large potential audiences. When promoting your YouTube channel, research in advance where you will find your audience, only then will you have a much better chance of making your channel grow.
And if you also want to be successful on TikTok, this article left you with simple tips that you can follow to be famous on TikTok.
