A 12-inch MacBook in 2024 – Does It Make Sense?

With the introduction of the 15-inch MacBook Air and the presence of Apple’s first-generation Apple Silicon, speculation has been rampant about the potential development of a 12-inch MacBook.

The idea behind this rumored device is to offer a product that caters to a broader range of customers as a complement to their primary computing equipment. But in the landscape of modern computing, does such a Mac make sense? Let’s delve into the concept below.

A Compact MacBook

Several factors could lead Apple’s decision-makers and marketing team to consider launching a device with these particular features, primarily from a sales perspective. First and foremost, Apple would need to ensure that its price stays below 1,000 euros to avoid direct competition with the 13-inch MacBook Air and the iPad Pro. So, what could be the price range? It’s challenging to predict precisely, but a ballpark figure could fall between 800 and 900 euros for the base configuration.

What might the most basic version of this MacBook look like? Naturally, it won’t feature the highest-end processors, possibly utilizing the first or second generation of Apple Silicon, depending on the product’s release timing.

Similar to the current MacBook Air, this compact MacBook would forgo active ventilation. However, it would likely face significant limitations in terms of connectivity ports, offering just one or two, in addition to the MagSafe charging port. It’s expected to retain the 3.5mm headphone jack.

Does Such a Product Make Sense?

Many users might initially dismiss the idea as irrelevant, given the prevalent preference for larger screens in today’s computing landscape. However, according to unofficial leaks, this device is being positioned as an ideal complement for users who primarily rely on a desktop computer and seek a secondary device with specific dimensions that is not an iPad.

For users who have a primary computer for most tasks but occasionally need a portable solution, a compact MacBook could be an ideal choice. It wouldn’t take up much space in a suitcase, offer long battery life, run macOS, and seamlessly synchronize data with the user’s primary computer. Moreover, it’s likely to be more cost-effective than an iPad Air, as there would be no need to purchase additional accessories like the Apple Pencil and keyboard. Additionally, storage capacity would likely start at 256GB, as opposed to the 64GB base storage of the iPad Air.

Comparing it to the iPad Air makes sense because if you’re considering this compact MacBook, you’re likely not looking for an iPad. Share your thoughts in the comments about whether you believe this Mac makes sense in 2024.