Gaining followers on TikTok has become quite a challenge in 2022 for those who participate in that social network. This platform is currently one of the most profitable, in terms of content creation, but it is also one of the fastest growing apps so far this year, so many want to be there, but they also want to grow in number of consumers of your content.
The truth is that in many aspects TikTok has grown, in fact it has not stopped doing so in the top of the most popular social networks of 2022. As the platform grows, there are many more opportunities you can have to grow as a creator ; however, you need to know the best practices to achieve it organically and sustainably.
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Table of Contents
Make your profile look very attractive
For the same reason that you can match on Tinder, why you decide to watch a YouTube video and even why you stop at the Instagram feed: the photo. It is almost the same reason why you can get more followers: having a good profile picture , having a good description and your content must have its own style, you will practically be creating a brand.
Your profile is your cover letter. It is important that you take care of every detail in order to offer a really striking and interesting profile in the eyes of others.
The profile is not only the photo, that influences even the username you have , your personal information and definitely the content you share.
Viral challenges can make you famous
We are not telling you to dedicate yourself to doing everything that appears on TikTok as a challenge , with the aim of having more followers… in fact, doing it that way could be counterproductive, since you will need your audience to be homogeneous, to have interest more or less the same for the same type of content, which will ultimately be what you are going to offer them.
On TikTok there are viral challenges of all kinds, trends are created in minutes and those who take a break from what they do on the platform and join a funny dance, perform an action in a short video, or simply add some kind of tag your post, you could add more followers in no time.
Another way to have viral challenges is to offer them yourself . The magic of TikTok is that everything can be popular from one moment to the next, so you could propose a challenge with a specific theme and if you get some to start it, in addition to being fun, you can surely get it to position itself quickly, but the The best thing is that your fan base will also grow.
Talk to famous Tiktokers
Something that can be very useful when looking for new followers on TikTok is the interaction with influential profiles within the platform . It will be enough to go to the publications of these popular creators, comment and like their content, this will add value to your profile and you could receive a response from them, which will arouse the intrigue of other followers.
The important thing about this is that the interaction is generated with influencers that are related to the type of content that you publish on your profile , because by having a specific audience, interest can be directed by having similar content available that can attract these new followers. What are you looking for.
Post your content at the right time
Surely you have heard before that you should post on social networks at the correct time, on TikTok it works the same. There is no specific schedule, with specific hours, but due to the experience of user participation, local time and the age of the followers you have , it may be convenient for you to post your new videos at a specific time of day.
In general, within TikTok, you can post content between 11:00 a.m. and 5:00 p.m. , because at this time many people come and go: young people start to leave classes, lunch time arrives, they join the hours of rest and also those of traffic… at that time many people walk around the platform and your content will be available there to make them want to follow you.
The ideal is that you try a different time within that time , consider which of those videos did better and the one that has obtained the best results, is the one that tells you the time your followers and those interested in your are connected. contents.
Quality content is key
It is not enough to have a good profile, nor to follow or interact with other influencers, even the time of publication does not matter if your content is not good. People are interested in what generates value for them , mind you, we are not telling you that it should be professional content, but quality content, that brings them something, be it well-being and humor, entertainment, education, culture… that is linked in some way way with their interests, but always adding something more.
To achieve this, you need to develop your own style, add differentiating elements that are present in each video , have good image and sound quality, be creative and maintain your own concept; All this will make the content you offer interesting over time and surely attract new followers.
Share your content on other social networks
Leveraging traffic you may have on other social networks to drive people to TikTok can be a very smart strategy. Just because you’re successful on one platform doesn’t mean it’s the same on the other, but you can try to transfer some of it; For example, if you are doing well on Twitter and want to grow on TikTok, you can make some posts with a comment about your latest video and add the link, an attractive photo and that could stimulate the click.
Also, you can add your content to other platforms , for example, you could share your videos on Facebook, there they would also have exposure and people could be interested in seeing more of that content on your profile and for this they would go directly to look for you to follow your account.
Collaborations with other tiktokers
Finally, among the things you can do to get more followers on TikTok are collaborations. That you create content with other tiktokers to share it between the two accounts can be beneficial, in the first case if the other creator has more followers than you, but also if they are more or less in the same conditions, since their list of followers is not necessarily the same as yours.
People, seeing the shared content, could be interested in also following your profile and being able to enjoy your content alone, which would undoubtedly allow you to obtain more followers from that alliance.
It is important that both have a similar profile in terms of the content they produce ; that is, if you stand out for humor, it is convenient that the other person is dedicated to the same, since it is the best way to be able to transfer audiences that are interested in a specific type of videos within TikTok.
