Nowadays it is almost impossible not to get a business from any social network, since all these are a great way to advertise and reach a target audience very easily. Pinterest is no exception to this and although not many show much interest in this platform, the truth is that they should start doing it.
The statistics do not lie and show us that this portal generates more visits to sales pages than Facebook, which is a great indicator. So don’t waste another second and let us show you how to make money on Pinterest .
How to make money on Pinterest?
There are different methods and strategies that you can use to start making money on Pinterest and almost all of them boil down to advertising and product sales. Whether you want to sell your own products, help other people sell their products, become affiliated with a business or brand, or even join Pinterest’s creator rewards program.
There are many options and they are all great for people who want to generate extra income or who are looking to dedicate themselves fully to the development of their work on Pinterest. Of course, before starting with the different methods to monetize Pinterest, we recommend that you create a business Pinterest account , this will give you a lot of benefits and the best part is that it is completely free.
If you already have a personal account on Pinterest, you are given the option to convert it to a business account, or if you prefer, there is always the option to create a separate account so you don’t mix pleasure with business. Now yes, without further ado, let’s start reviewing the different ways to earn money using Pinterest .
Add affiliate links on your pins
Thanks to the success that Pinterest is having in the advertising market, many companies and websites offer the option of an affiliate link for social media managers. In other words, a great way to make money on Pinterest is to get an affiliate link directly with a page like Amazon, for example, and every time you promote an item that can be purchased there, you earn a commission.
In this case, the money you will receive will be from the company or page you are working with and will not come directly from Pinterest. However, it is still big business. The more you promote products from this page or company, the more likely it is to get more visits and, therefore, your commission will be higher .
The way to add an affiliate link on Pinterest is with the help of idea pins or idea pins, formerly called story pins, which allow you to edit each post you make in different ways. The steps to follow are those:
- Go to Pinterest and select the option to create a pin idea .
- After you have entered the image or video that you like the most about the product, select the option to insert a sticker by pressing the button located in the lower right corner.
- Click on the product sticker .
- Enter your affiliate link given to you by the page you want to work with in the add a product link window and that’s it.
Now all the people who see your pin idea can go directly to the page where the product is located directly from your pin and you can start earning commissions. Remember to select quality images to attract more clicks, if you wish you can visit our guide on how to download images from Pinterest to find the best options.
Drive more traffic to your own page or blog
Not everything in this business is about advertising to other providers, sites, or sellers. If you already have your own business or your own blog that you want people to visit, you can spend some of your time increasing traffic to your page with Pinterest . Or you can even go deeper and study the different positioning strategies on Pinterest, such as how to appear in the Pinterest Today tab.
The best tool to do this is again idea pins, as these are more social media friendly and designed to link your pins to all kinds of content, on and off Pinterest . So, if you already have your business, start creating eye-catching content on Pinterest and add links to your idea pins that take users directly from Pinterest to your portal.
You can even generate a shopping pin , which gives you more options to describe the product you are advertising by allowing you to add details and specifications about the product or service. And the best part of this is that it allows those who see your pin to buy directly without having to leave Pinterest.
Create an agreement with a famous brand
Aim for the big leagues and start working with the big names in the industry, of course, deals with famous brands are not done through Pinterest. You will have to reach an agreement with the company or brand you want to work with first .
Once you have a contract and permission to use a brand name on your pins, you can start creating idea pins and add the ” paid partnership ” tag to them so the company can start paying you. Every time you use this tag, the brand or company will be notified and once they approve it, the pin will be visible to all your followers and will come with the logo or name of the company with which you have the agreement.
Again, in this case, the issue of payment is directly with the company or brand with which you started working , so Pinterest will not pay you any type of compensation or something similar.
Join Pinterest’s New Creator Rewards Program
Until now, all the methods used to earn money on Pinterest had to do with promoting pages or products outside the application and it is always a third party that makes your payments. However, thanks to a new Pinterest initiative, you can start earning money directly from the app without necessarily having to sell anything.
It sounds like a crazy idea, but the truth is that currently the vast majority of social networks are seeking to increase the amount of time that users spend within their portals. And the best way to achieve this goal is to offer attractive content to your visitors , that interests them and keeps them hooked.
This is what Pinterest’s new creator rewards program is all about, just like TikTok if you have enough followers and if you hit a quota of likes, repins, saves, etc. The Pinterest platform will start paying you money based on the popularity of your pins.
This option is still in its earliest stages and the only way to access this program is with the invitation of someone who is already part of it. The details about the payment and the conditions are still not very clear, since very few people are trained to share information about it.
Still, it sounds very interesting and we hope that the developers of this platform will start working more on this option soon. And that sooner rather than later it will be accessible to more content creators and to anyone who is interested in making money with Pinterest .
This has been all for now, we hope that now you know a little more about how to monetize your time on Pinterest . If you know any other method to make Pinterest a useful tool for a profitable business, feel free to leave it in the comment section.
