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Success of your website can be measured through the amount of web traffic you get. In a way, higher the numbers of people visit your website, higher you rank on the success meter. True. But it presents half of the whole picture. To be successful, a website should primarily strive to attract higher amount of ‘quality’ visitors. People, on whom the website is mainly targeted at, form the category of ‘quality’ visitors. Let us now discuss about the top 5 ways to attract quality traffic to your website.
5 ways to drive quality traffic:
Offer quality content
Remember, content speaks for itself. What you express, how you express attract people to read further. The only way to promote your service is to make people read about it.
– Offer useful, original and fresh content to the visitor
– Make sure not to just cram information in a document, instead present it in a manner that lure people to read till the last line of it.
– Update your page with current information at regular intervals.
– Opt for outsource article writing if necessary.
– Add video and image as per requirement
– Pay attention to presentation
Go for Pay Per Click advertising
The more you advertise the more you get noticed. In web marketing PPC advertisements hold huge importance to attract visitors to your profile.
– Make advertisements that stand out from the crowd
– Prepare your PPC ad in a way that highlights on the service you offer and its benefits
– To get best result create the ad in a way that interests the users at the first look
Use social networking sites
Everyday more and more people are becoming members of social networking sites. These sites also prove useful to increase higher number of quality traffic to your website. Let’s see how –
– websites like facebook,
– such sites facilitates interaction between the targeted audience
– through such websites, companies find it easier to get feedback of their service, if the platform is used properly
Opt for Blogging
The latest way, find out by SEO professions to catch the attention of visitors is through blogging.
– it enables the user to know about your product as well as its current updates
– through well written blog you can even turn a mere visitor into customer
– blog gives opportunity to visitors to post their comment regarding your service
Improve Search Engine Ranking
Finally, improving your search engine ranking is the certain way to drive more traffic. Higher page ranking means higher amount of visibility and the more you become visible, the more people will click on you. So, pay attention on keywords, backlinks, quality of content etc to ensure higher search engine ranking.
CuteRank is a FREE rank checker tool (software) designed to automatically check keyword positions and track keyword ranking performance on multiple search engines including Google, Yahoo, Bing (MSN), Ask, and AOL.