Gateway page is also known as a doorway page or jump page, a gateway page is a URL with minimal content designed to rank highly for a specific keyword and redirect visitors to a homepage or designated Landing Page. Some search engines frown on gateway pages as a softer form of Cloaking or Spam. However, gateway pages may be legitimate landing pages designed to measure the success of a promotional campaign, and they are commonly allowed in Paid Listings.

Posts you may be also interested in

• Dynamic Content Definition
• Absolute Link Definition
• What is Pull-down List? A Simple Definition
• What is “Search Engine”? A Simple Definition
• Forecasting CuteRank 2.0: New Search Engines Added
• Set Search Result Depth
• Add New Keywords
• CuteRank 2.4.2 Newly Released
• ASP Definition
• CuteRank 2.0.1 Release Note (Nov. 1, 2009)